Understand people
Qualitative, exploratory research
Personas
Customer & user journey maps
Quantitative research
In-depth interviews
Market and business model analysis
Qualitative, exploratory research
Personas
Customer & user journey maps
Quantitative research
In-depth interviews
Market and business model analysis

Ideation workshops
UX & product concept
Paper prototyping & wireframing
Low-fidelity prototyping & information architecture
High-fidelity prototyping & testing
Iterative UX Design & Visual Design
Benchmark & problem analysis
Usability testing & UX audits
High-fidelity prototyping & testing
Vision prototyping
Iterative UX Design & Visual Design
Design components and systems
UX writing
User interviews
Competitive analysis
Data analysis
Journey mapping
Usability testing
Product Discovery
Product strategy
Information architecture
Interaction & workflow design
UX writing
User interface design
Lo-fi, hi-fi & AI prototyping
Product vision prototype
Responsive design
Motion & brand design
Design system & specification
Front-end building blocks & components
Websites, web apps & MVPs
Micro-interactions & UI animation
Automations & AI workflows
A freelancer fits when there is one clearly defined task. A well-rehearsed agency team fits as soon as research, concept and design need to interlock. Freelancers cost less and are available sooner, but if they drop out, the project stops. A boutique UX agency like Modulr brings several disciplines to the table: experienced senior designers work directly on your project, and your contact is the managing director himself.
A design sprint pays off when a concrete product question needs an answer in days rather than months. A classic project fits when scope and vision are already set. An open decision on direction and stakeholders who disagree speak for the sprint. A defined feature scope and a timeline across several releases speak for the project. If you are unsure, start with a short idea check.